Watch Party – Motivational Chemistry: How the Science of Behaviour Change Can Help You Grow Your Private Practice
Watch Parties are a dedicated time where we can gather and watch one of the recordings from a past webinar together. WIDIC members will have the opportunity to vote on what to watch every month! There will be additional time at the end blocked off for discussion and peer support.
Access to Watch Parties is available to all WIDIC members and anyone who has previously registered for the webinar, or purchased the recording. Watch Parties are not recorded.
You are in the business of behaviour change–whether that’s the transformation you lead your clients through or the switch folks make from not biting to buying in. So when we’re looking to ethically move folks to “yes, please take my money” shouldn’t we consult the science of behaviour change? Join the brand scientist as she leads you through the Matters Most Analysis™, a process designed to help you uncover what your audience wants right now, so when you describe what you do people will get it, want it and want to buy it. Even in uncertain times. You’ll learn:
- The 3 key motivational contexts
- How to find your audience’s motives
- How to know which motive your audience cares the most about right now
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